Majida Awad
I learned to do product pricing, calculate capital and profit, design videos and photos for products, in addition to linking with online pages on social media. Moreover, I gained skills in marketing and negotiating techniques. Today I have the ability to professionally communicate my brand to the customer. Thanks to the training, I am more attached to my project as it has become a let-out and a source for peace of mind.
From my parent's kitchen my passion for baking emerged. I created an online page where initially family and friends were my only customers. Later, my baking expanded customers from outside my network circle. Al-Wasef for Cake and Desert makes healthy, sugar free local desert for diabetics and cancer Patients and anyone who wants to enjoy sweets without worrying about their calorie intake. The products are neatly and beautifully wrapped according to the customer's liking, and are delivered across Gaza Strip and Egypt.
